Category Archives: News

Iconic Cerveza Superior Celebrates Its 125th Anniversary With U.S. Debut

STAMFORD, CT – Promising a “Superior” summer, Cerveza Superior is celebrating its 125th anniversary making its U.S. debut just in time for the hot days ahead. The popular Mexican beer’s staying power is rooted in its unparalleled brewing tradition. United States Beverage (USB) is rolling out Cerveza Superior in selected markets.  The crisp, full-bodied Mexican lager from Orizaba, Veracruz, promises […]

Boulevard Brewing Co. Launches Tip Your Cap Baseball Beer In Partnership With Negro Leagues Baseball Museum

Boulevard Brewing Company is stepping up to the plate with the launch of Tip Your Cap, a baseball beer created to celebrate the centennial anniversary of the Negro Leagues. “We’re honored to team up with the Negro Leagues Baseball Museum on this collaboration,” said Bobby Dykstra, vice president of sales at Boulevard parent company Duvel […]

Deschutes Brewery Releases Squeezy Rider West Coast IPA

BEND, Ore. — Deschutes Brewery announces the newest release of Squeezy Rider West Coast India Pale Ale (IPA). As an independent brewery known for helping pioneer the U.S. craft beer movement, Deschutes continues to lead and innovate with their Fresh Family India Pale Ales, crafting coveted fresh, hop-forward, and food-centric beers including Deschutes Fresh Squeezed IPA, […]

Victory Brewing Celebrates 25 Years Brotherly Love Campaign And Beer

Victory’s anniversary year marks a much-needed return to the social connection and sense of togetherness craft beer cultivates. (Downingtown, PA) – Victory Brewing Company (Victory), a  pioneer of the craft beer movement, is celebrating its 25th anniversary with a newly established “Brotherly Love Community Fund” and with the launch of a new year-round hazy IPA, “Brotherly Love”. Intended […]

BeatBox Beverages Named Fastest-Selling US Wine and Ready-to-Drink Cocktail Brand

BeatBox outpacing all other single-serve wine and ready-to-drink cocktail products with $2.7 million sales per point in Category Weighted Distribution (CWD) AUSTIN, Texas — Future Proof announced its flagship product, BeatBox Beverages has been named the fastest selling wine and ready-to-drink cocktail brand, according to the latest IRI data, as of Dec. 26, 2020. BeatBox outpaced all other single-serve […]